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Recent Posts
- It’s the Content, Stupid
- Mobile Advertising notes from Ad Week NYC
- Trust your friend’s recommendations - online and/or offline?
- Ad:Tech Chicago Wrap Up: As It Turns Out, People Do Want a Relationship With Their Mustard.
- How many iPhone developers does it take to change a lightbulb? (Hint: answer below)
- If Local Search Websites Were Car Companies…
- Elevator 1.1 - The Big Picture
- Are We Entering the Age of Painless Haggling?
- Targeting Local SMB Online Advertising - A Lot has Changed in 14 Months
- Elevator 1.0
- Tech Cocktail Re-Cap - a big thank you to everyone!
- Alpha Launch Release of HoodFind at Tech Cocktail!
- Alpha Launch Press Release @ Tech Cocktail
- HoodFind vs. HoodWink
- Who are HoodFind’s Customers?
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Recent Comments
- Masato Kakamu on Ad:Tech Chicago Wrap Up: As It Turns Out, People Do Want a Relationship With Their Mustard.
- Darren on Ad:Tech Chicago Wrap Up: As It Turns Out, People Do Want a Relationship With Their Mustard.
- sarahcpr » Blog Archive » Hyperlocal iPhone App on How many iPhone developers does it take to change a lightbulb? (Hint: answer below)
- Harry A. Berberian on The Pursuit of the “Local Long Tail”
- Harry A. Berberian on Tech Cocktail Re-Cap - a big thank you to everyone!
Archives
April 18, 2008 – 1:01 pm
March 13, 2008 – 10:14 pm
I recently came across an article written by Chris Hill titled, The Rules of Success for Local SMB Online Advertising. It was written on 11/30/2006 and it is a phenomenal post in terms of defining what your neighborhood small-to-medium size business thought of online advertising and how to appropriately target this market – [...]
March 7, 2008 – 12:28 pm
If you’re an entrepreneur trying to craft your quick pitch, you should consider using comparables, especially if your venture is a big solution to a big problem. This approach seems to stick best for us, not only with potential investors, but perhaps more importantly with our targeted customers. Although it’s always a work [...]
February 17, 2008 – 11:58 pm
After some off-the-cuff polling among friends, it is clear that there is a knowledge gap among my fellow 20- and 30-somethings when it comes to the meaning of ‘hoodwink‘. Hoodwink, for those who don’t know, is defined as “pulling the wool over someone’s eyes” or more formally, “to deceive by false appearance.”
I associate [...]
November 21, 2007 – 12:12 pm
I am declaring a necessary new term; Local Long Tail. It combines the terms “local search” with “The Long Tail“, a term famously coined by Wired’s Editor-In-Chief, Chris Anderson (from both his article and book of the same name).
Why is this such an important new term? First, a little background. You [...]
